University of New England

The University of New England's Department of Business and Communications prepares its students for gainful, enriching, and rewarding employment opportunities in a variety of business and professional settings. Students will be prepared to perform in large or small, public, private, or non-profit organizations.

Their undergraduate business education will also be sufficiently deep and broad to allow for the pursuit of post-graduate level studies. The undergraduate communications education provides a solid platform for developing well-rounded communications professionals. These programs are housed on UNE's seaside University Campus in Biddeford, Maine.

Majors:

• Business Administration
• Communications

Program Goals

The goals of the Department of Business and Communications are to provide competent, supportive faculty and to offer relevant curricula that will help prepare students to cope with and thrive in an ever-changing world. More specifically, the department strives:

• to prepare students for ethically and socially responsible roles in business, the communications field and society;
• to develop in students the ability to recognize, analyze, and solve problems;
• to help students achieve their personal and career goals; and
• to prepare students for entry-level positions in either the private or public sector and/or to prepare students for coursework at the graduate level.

Curriculum Goals of the Majors

Business Administration - B.S.
The bachelor of science degree in business administration is designed to supplement the University's liberal arts core curriculum. In particular, its goals are:

• to facilitate students' acquisition of a basic business knowledge base in the functional areas of business including, but not limited to, accounting, business law, economics, finance, management, and marketing;
• to facilitate students' acquisition of technical skills and competencies in computer information systems and quantitative techniques;
• to provide professional job search and experience;
• to facilitate students' ability to integrate their knowledge of the functional areas of business with their technical skills and competencies and their professional experiences and to apply that knowledge and those skills.

See the Catalog for Curriculum Requirements for the Business Administration Major

Communications - B.A.
The bachelor of arts degree in communications emphasizes communication skills and practices and provides a balanced mix of communications, journalism, public relations, and information technology/new media courses. Its goals are:

• to provide students with an understanding of the history and role of professionals and institutions in shaping communications.
• to facilitate an understanding of the diversity of groups in a global society in relationship to communications.
• to facilitate an understanding of professional ethical principles necessary in the communications professions and teach students to think critically, creatively and independently.
• to assist students in the acquisition of skills that stress appropriate communication practices and a clear understanding of how to evaluate their own work for accuracy, fairness and clarity.
• to provide students with hands on experience with the  tools and latest technologies used in the communications professions in which they will work.

See the Catalog for Curriculum Requirements for the Communications Major

Minors

The Department also offers minors in:

• Business administration
• Communications.

Curriculum Goals of Minors

Business administration: The goals of the minor in business administration are:

• to familiarize students with the functional areas of accounting, management, and marketing;
• to prepare students for additional coursework in any or all of those functional areas.

For information on Course Requirements for a business administration  minor, see the Catalog.

Communications: The minor in communications examines questions about society, business and communication practices with critical attention to the newest media and computer-related technologies. Students will explore communications theory and also learn how to communicate effectively using a full range of media channels including new media technology.

For information on Course Requirements for a communications  minor, see the Catalog.