The Need for Plain Language

Most adults have:

 
Limited time
 
Limited health/medical background, or
 
Limited literacy skills.

Don't Make Them Struggle to Read Your Complex Forms or Instructions to:

 
Prevent health/medical problems
 
Take prescriptions correctly
 
Prepare for medical visits or procedures
 
Give valid consent
 
Care for health/medical conditions.

The solution? Translate complexity into vibrant plain language supported by appealing messages and design.
   
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