Sport Management

Bachelor of Science with a major in Sport Management

College of Arts and Sciences

Business and Communications

Dr. Richard LaRue (Advising Liason)


As a UNE Sport Management graduate you will be prepared for entry-level sport management career opportunities and/or further study at the graduate level.  With this preparation comes the skill and ability to serve as an effective leader, passionate about life's work and making a difference in the lives of those you choose to serve through sport and sport-related programming. A variety of fields are open to sport management graduates including athletic and sports administration, sport marketing, and sport venue and event management.

Major Description
  • The Sport Management-Bachelor of Science degree program begins with a commitment to the liberal arts core(42 credits).
  • The Sport Management major affords the successful student a Minor in Business Administration (18 credits).
  • The Sport Management major encourages all students to maintain a creative and physically active lifestyle, across the lifespan. Sport Management majors are required to complete a course in Personal Health and Wellness (three credits).
  • The Sport Management major requires successful completion of 11 courses, including: Introduction to Sport Management, Economics and Sport, Sport Governance, Sport Marketing, Athletic and Sports Administration, Sport Finance, Sport Venue Planning and Management, Leadership, Law and Ethics in Sport Management, Research Methods, and Seminar in Sport Management (33 credits).
  • The Sport Management major requires students to fulfill no less than 480 hours of experiential learning, after completing the Junior Year.  Internships are established working with our Internship Coordinator and "tailored" to meet the career goals of each student (12 credits).
  • The balance of the Sport Management degree requirements are fulfilled with elective courses. Informed and supported by your academic advisor (appointed from within the department), each student chooses from a variety of courses offered by the College (six credits).
Transfer Credit
Program Academic and Technical Standards

Students will be retained within the sport management major providing the following criteria are maintained throughout the undergraduate experience:

  1. Grade point of 2.0 in at least six of the eight "business foundation" of the sport management requirements; and, a 2.0 cumulative GPA for all eight courses.
  2. Grade point of 2.0 in each sport management major required course with the SPT prefix. Students who receive a grade point below 2.0 in a sport management major required course with an SPT prefix will be required to repeat the course and earn a grade point of 2.0 or higher the next time the course is offered. A course may be repeated only once.
  3. Sport management students must hold current certification in First Aid and CPR prior to enrollment in internships.
Curricular Requirements
CAS Core Requirements 42-43
includes MAT 120 or MAT 150 - Statistics*
*prerequisite for SPT 420 Research Methods
Major Requirements (Business Foundation) 24
BUAC 201 - Financial Accounting 3
BUAC 203 - Managerial Accounting 3
BUMG 200 - Management 3
BUMG 301 - Organizational Behavior 3
BUMG 302 - Human Resource Management 3
BUMG 325 - Legal Environment of Business 3
BUMK 200 - Marketing 3
COD 220 - Communication Dynamics in Organizations 3
Sport Management Major Requirements 48
EXS 120 - Personal Health and Wellness 3
SPT 160 - Introduction to Sport Management 3
SPT 202 - Economics and Sport 3
SPT 325 - Sport Marketing 3
SPT 330 - Sport Governance 3
SPT 340 - Athletic and Sport Administration 3
SPT 350 - Sport Finance and Management 3
SPT 355 - Sport Venue Planning and Management 3
SPT 360/BUMG 360 - Leadership 3
SPT 370 - Law and Ethics in Sport Management 3
SPT 401 - Seminar in Sport Management 3
SPT 420 - Research Methods 3
SPT 495 - Internship (480 hours minimum) 12
Open Elective Credit (as needed to reach 120 credits) variable
Minimum Required Total Credit 120

Internship Experiences

Each of our Sport Management majors is required to complete no less than 480 contact hours at an approved internship site(s) upon attaining Senior Standing (completion of their Junior year). The internship experience is a primary requirement for degree completion.

The internship experiences allow our Sport Management majors to gain pre-professional experience, designed to enhance development of knowledge, skills and abilities in the sport management field. Therefore, the internship serves as preparation for additional experiential learning, graduate school and/or entry level employment.

Common Internship experiences include one or more of the following ”hands-on” activities:

  • Customer interaction and personnel supervision
  • Observation and participation in program leadership.
  • Observe/research/analyze current activities and future trends in the industry
  • Involving the student intern, as applicable in management meetings and communications
  • A “capstone” experience, e.g., marketing plan, fundraising project, special event promotion, etc.; professional presentation, or research/case study in a sport management discipline.
Learning Outcomes
  1. Demonstrate foundational knowledge in Sport: History, Management, Marketing, Financial, Economic, Legal and Ethical by demonstrating an understanding of the concepts and theories.
  2. Demonstrate effective skills in written and oral communications using appropriate technologies.
  3. Demonstrate an ability to integrate the concepts of the core ares of Sport Management.
  4. Demonstrate awareness to the importance of the legal and ethical requirements of sport management activities and programming.
  5. Demonstrate an ability to conduct methodological secondary research into sport management-related issues; requiring familiiarity with a range of data, research sources, and appropriate technologies.

A student with a major in another department may minor in Sport Management with the approval of the Business and Communications Department Chair. Eighteen hours of approved course work is required for the Minor in Sport Management as follows:



An introductory course in Sport Management


SPT 160 - Introduction to Sport Management


Minimum four 300 or 400 level courses:


SPT 325 - Sport Marketing


SPT 330 - Sport Governance


SPT 340 - Athletic & Sports Administration


SPT 350 - Sport Finance


SPT 355 - Sport Venue Planning and Management


SPT 360/BUMG 360 - Leadership


SPT 370 - Law and Ethics in Sport


SPT 401 - Seminar in Sport Management


Minimum three-credit Sport Management Internship 


SPT 395 - Internship in Sport Management


Total Credits


NOTESpecific prerequisites are required for the above listed course work. Carefully planned sequencing is necessary to complete this minor. Select courses carefully in consultation with your academic advisor.

Financial Information

Tuition and Fees

Tuition and fees for subsequent years may vary. Other expenses include books and housing. For more information regarding tuition and fees, please consult the Financial Information section of this catalog.

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Notice and Responsibilities Regarding this Catalog

This Catalog documents the academic programs, policies, and activities of the University of New England for the 2013-2014 academic year. The information contained herein is accurate as of date of publication August 12, 2013.

The University of New England reserves the right in its sole judgment to make changes of any nature in its programs, calendar, or academic schedule whenever it is deemed necessary or desirable, including changes in course content, the rescheduling of classes with or without extending the academic term, canceling of scheduled classes or other academic activities, in any such case giving such notice thereof as is reasonably practicable under the circumstances.

While each student may work closely with an academic advisor, he or she must retain individual responsibility for meeting requirements in this catalog and for being aware of any changes in provisions or requirements.