Program Overview

Do you have a talent for crafting a message, selling an idea, or telling an interesting story? UNE’s Bachelor of Arts in Communications cultivates professional and personal communications skills in a supportive, student-focused environment. In addition to studying the traditional communications disciplines, such as marketing, public relations, global communications, journalism, and business communications, you will develop highly marketable skills in digital media production — so you’ll be prepared to engage 21st-century audiences through multiple media platforms.

Vic Wilbur

I know that I want to write for digital platforms. UNE has helped me realize that. I didn’t even know that was a possibility until I was here.

Communications, English, Writing

Why UNE for Communications

Located on our oceanfront Biddeford Campus, an idyllic setting for undergraduate study, the Communications major offers small class sizes and close working relationships with peers and faculty. We emphasize the practical application of skills, acquired through doing and creating, that will put you a cut above others in the industry.

  • Focus on digital media production/media writing and marketing/advertising
  • Hands-on training with the latest tools and technologies of the field
  • Broad coverage of the classic communications disciplines
  • Introduction to the history and ethics of the communications industry
  • Intriguing internships to polish your skills – and your resume

Careers

In addition to the oral and written communication skills that are the cornerstone of this major, you will acquire technical mastery of the tools of the trade and an ability to think critically as you explore the different perspectives of your audiences. Combined with your internship experiences, these skill sets will help you become an expert storyteller and will fully prepare you for a highly successful career in the communications field.

Our graduates have pursued many fulfilling professions, including:

  • Filmmaker
  • Public Relations Professional
  • Blogger
  • Journalist
  • Videographer
  • Marketing Professional
  • Video Editor
  • TV Studio Manager
  • Screenwriter

Career Advising

Whether you have a specific career goal in mind or a vague idea of the field that interests you, Career Advising is here to help you plan your next step.

92%

of graduates employed or enrolled in grad school within one year of graduation

(per 2016-2020 graduate surveys)
#1

in Maine for getting a job

 

(Zippia, 2021)

Student Financial Services

One of the most important considerations when committing to a college or university is cost. We work with you and your family to help make your education affordable by pricing our tuition competitively and offering financial assistance.

Undergraduate Costs

Undergraduate Financial Services

Academics

Examples of Available Courses

The following are some examples of the exciting courses that you can take in the Communications major:

  • Understanding Mass Media
  • Digital Video Production
  • Communication Law and Regulation
  • Marketing
  • Writing for the Screen
  • Global Communications

Curriculum

CAS Core Requirements (includes MAT 120) Credits
Total 42–46
Program Required Courses Credits
CMM 110 - Introduction to Communication 3
CMM 210 - Understanding Mass Media 3
CMM 211 - Introduction to Journalism 3
CMM 220 - Organization/Communication 3
WRT 212 - Technical and Professional Communication 3
CMM 300 - Documentary Video 3
CMM 305 - Public Relations in the Digital Age 3
CMM 311 - Digital Video Production 3
CMM 320 - Intercultural Communications 3
CMM 411 - Communication Law and Regulation 3
Total 27
One of the following (for a total of 3 credits) Credits
CMM 420 - Senior Project 3
CMM 430 - Internship 3
Total 3
Additional Required Courses (for a total of 12 credits) Credits
CMM 122 - Oral Communication or SPC 110 - Effective Public Speaking 3
CMM 201 - Digital Media Software Tools 3
BUMK 200 - Marketing 3
Total 9
Open Elective Courses Total Credits 30
Minimum Total Required Credits 120

To learn more about the program see the Academic Catalog.

Changes were made to this program in an addendum to the 2022/23 academic calendar. Please see the 2022–2023 Catalog Addendum (PDF) for the most recent information. As always, it is recommended that students seek the guidance of Academic Advisors for course and program planning. In this way, you will be able to access all the most up-to-date information available.

Honors Program

We offer qualified students the option of graduating with Honors. This includes significant research, scholarship or creative activity under the direction of a faculty member. Interested students should consult with their advisor. 

Experiential Learning

The Communications major emphasizes hands-on, real-world learning, providing you with experiences that will set you apart from others. At UNE, communications isn’t just about what you say or write; it’s about what you do.

Opportunities

  • Create videos using HD cameras, lighting, sound recording equipment, and editing tools
  • Develop your own screenplay
  • Learn to use photo editing software
  • Design video games using 3D design software in UNE’s innovative Makerspace

Internships

Internships allow you to explore career options, gain valuable work experience in your field, and network with professionals. Intern near campus during the academic year or elsewhere over the summer. Sites include:

  • Television Stations
  • Radio Stations
  • Newspapers/Magazines
  • Non-Profit Organizations
  • Minor League Sports Teams
  • School/University Communications Offices

For more information, contact the CAS Internship Office Communications contact, Cynthia Simon at (207) 602-2540 or csimon@une.edu.